How not to launch a consumer initiative – The Super League

An analysis of the failure of the communication strategy dedicated to the launch of the Super League

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Harnessing the energy of the storm - Why crisis management and…

When a ship heads towards a reef, rapid action is required. It is vital to get out of the danger zone as quickly as possible, and everything else is secondary. Many companies struggling to survive in the current crisis also respond this way. They do everything they can to cut costs and ensure liquidity. Naturally enough, if there is no water under the keel, there is no point worrying about the ship’s future course. But if a company only focuses on the immediate present when restructuring, nothing will be achieved in the long term. After all, few companies will have a calm sea ahead of them once the current storm has passed.

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We are very pleased to announce that our partner agency maitland/amo…

Congratulations to the whole team for this great achievement.

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When deals spring a leak VOLUME 2 - An analysis on the predictability…

If you are looking for scoops in M&A transactions, you may feel concerned by the report just published by our New York agency, abernathy macgregor/amo, a member of the /amo network belonging to the Havas Group.

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Resetting corporate strategy – The impact of COVID-19 on global…

2020 was a year defined by a global pandemic which has profoundly changed the way organizations operate.

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The /amo network tops the Mergermarket M&A tables for 2020

The /amo network is proud to announce that it has once again headed the Mergermarket tables for PR advisers on global M&A transactions, ranking first in terms of deal count for the full year of 2020.

 

This strong performance, which puts the /amo network at the top of the global M&A rankings for after such a unique year, reflects the success of the network's member agencies as they continue to deliver tailor-made quality service to our clients around the world. In 2020, /amo’s agencies advised on almost 262 deals, worth $156,4 billion in all. 

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